Some things in life are created purely for a moment of indulgence, to put a smile on our faces and evoke a feeling of joy. The new My Burberry festive fragrance is the embodiment of that in every way. In celebration of the forthcoming Christmas season, Burberry have re-imagined their much celebrated self-named scent and added a touch of sparkle. Not only is the scent delicious, elegant, sophisticated and timeless, but you can now pick up a bottle that contains tiny glittering snowflakes; like a snowglobe, you just need to give it a gentle shake to create a moment of theatre that will definitely brighten your morning when you spritz it onto your skin. It may be a gimmick (and a popular one for 2015 – Nails Inc have already utilised the same idea within their snowglobe nail polish,) but it’s a gimmick in the most beautiful way.
If you’re not familiar with the original, the scent has been designed to capture the ‘fragrance of a London
garden after the rain’ and is inspired by the trench that Burberry have
always been known for. Christopher Bailey comments: “My Burberry
is the true embodiment of our brand, in scent, in design and in
attitude. A fragrance that takes its lead from the iconic Burberry
trench has to be outstanding in every way.” The bottle reflects the
design of the trench coat,
while the horn-finish cap is inspired by the coat’s buttons – it’s
definitely the details that make this a bottle worth treasuring. The fragrance itself includes top notes of sweat pea and
bergamot, with a base of centifolia roses and patchouli. However, the
floral notes are somewhat muted and the result is extremely fresh while
still being classically elegant.
This, in my opinion, is the closest
Burberry have gotten to an iconic scent that will stand the test of
time. It lasts well on skin and evolves over the day to leave a scent
that I can only associate with brand new clothes – the feeling you get
when you wear something new. It’s perfect for daily wear and matches
everything as well as a beige trench; it’s a staple that you’ll rely on
and know it will smarten you up, no matter what’s going on underneath.
Although the Burberry scents aren’t cheap, they’re definitely worth a
little investment in my opinion; they always look, feel and smell a
little more luxurious than your standard perfume and are definitely
worth adding to your Christmas list. Especially now My Burberry has had a little festive makeover!
What do you think of this glittery fragrance offering from Burberry? Are you lusting after it already?
The ‘My Burberry’ festive fragrance is available now online and in stores, priced £64.00 for 50ml or £90.00 for 90ml. You can also get the bottle engraved with three initials of your choice, absolutely free, via Burberry.com or Selfridges.
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