Pimples, blemishes, breakouts and pustules: an inevitable problem during our teenage years, tackled with brightly coloured medicinally scented potions that often did more harm than good. Although the majority of us grow out of these hormonal purges, adult acne is a concern of thousands of men and women across the UK –
affecting roughly 1 in 5. You’re never too old to suffer from confidence
draining breakouts and painful pimples, with over 20% of the UK population suffering with some form of adult acne and all its debilitating side effects; not only can it cause embarrassment and drain confidence, but it can make the individual feel like they’re totally out of control. Considering such a large proportion of adults are forced to deal with this skin issue, it’s incredibly surprising that there’s such a taboo around the subject. It’s swept under the carpet and rarely spoken about openly and honestly, so French skincare brand Avene are championing a transparent conversation while providing a potential answer for those suffering in silence.
Avene understand that acne isn’t just a teenage problem; continual breakouts can be life changing no matter your age, especially when nothing seems to work. I’ve seen first hand how acne can impact a person’s emotional wellbeing, as my best friend has suffered breakouts since she was a teenager – now 32 and a mother of two, it’s not something she expected to still have to deal with. The result of overactive sebaceous glands (that produce sebum to help to stop the skin drying out,) acne is caused when dead skin cells mix with sebum and block the follicle; bacteria can get trapped and cause those painful red bumps, as well as unsightly whiteheads that are often too tempting to squeeze.
Avene’s Cleanance Expert contains three ingredients that tackle the three main causes of acne, the first of which is their patented ingredient Diolenyl. This tackles p.acnes, the bacteria that causes acne, by being disguised to look like molecules of sebum which p.acnes feed on; put simply, the bacteria try to eat the Diolenyl, and when they do, the Diolenyl is split in two to reveal both an antibacterial and soothing agent. This means that unlike other spot treatments, Diolenyl only kills bacteria when there’s bacteria that needs to be killed – therefore it doesn’t dry or strip the skin, only being activated when it’s needed.
The second ingredient is monolaurin which is made up of tiny sebum-absorbing microbeads that soak up excess oil, whilst never drying the skin out. This provides an amazing mattifying effect on the skin that instantly ensures the overall complexion looks more unified. Thirdly, X-pressin provides gentle exfoliation that’s milder than traditional AHAs and BHAs, but provides a much more effective result than a much stronger concentration of glycolic acid. X-pressin prevents the build-up of dead skin cells, which in turn can cause blockages that lead to acne. Although the science sounds scary, this product is so easy to use and provides incredible results that can be seen after a six week period; applied over the entire face in place of your usual moisturiser or serum, Avene Cleanance Expert works to simultaneously hydrate skin while offering long-term benefits too. It’s oil, paraben, AHA and BHA free, can be used alongside other topical acne treatments and is suitable for even the most sensitive of skin types.
Although I don’t personally suffer with breakouts, I have many close friends that do. I know how much of an emotional issue adult acne can be, making the sufferer often feel dirty, alone, ashamed, depressed and ugly. It’s hard to see past your acne when you’re amidst a never-ending cycle of uncomfortable pimples, but there is an answer and you don’t just have to put up with it. I was lucky enough to meet some women who have been using this innovative product for a few months, and the results were outstanding – within a matter of weeks (some even days,) they started to see the positive impact the technology within Avene’s Cleanance Expert could bring. One lady shared her story and summed up by saying “I’ve put up with acne for over 20 years, but this has provided the answer I’ve always been looking for.” If I hadn’t spent all day hearing these incredible stories I wouldn’t have believed that a little white tube could make so much difference – but it really, really can.
If you’re suffering in silence, are at the end of your teather, don’t know where to turn or are simply sick of being part of that never-ending cycle, then Cleanance Expert could provide the helping hand you need. (If, like me, you’re lucky enough to not suffer with such a debilitating condition but knows someone who does, share this little secret and see how much of a difference it could make to them.) Put down the harsh scrubs, say no to the stripping cleansers, restrain yourself from picking that pimple… Just get yourself a bottle of this wondrous product and see what it could do for you.
You may be #NeverTooOld for acne, but it’s also never too late to deal with it.
*Although I’m no expert and don’t suffer with acne myself, I’ve met and spent time with women that have. The pictures, stories and explanations they’ve provided have thoroughly convinced me of this product’s effectiveness – or I wouldn’t be sharing this story with you!
The Avene Cleanance Expert is available online priced £15.00 (but currently 25% off!)
Features PR samples unless otherwise stated. To read my full disclaimer, click here.
SIGN UP TO THE LBQ FORTNIGHTLY NEWSLETTER HERE!
BLOG POSTS, NEWS, EXCLUSIVE OFFERS & COMPETITIONS DIRECT TO YOUR INBOX.