My local Lush store used to be the place I would wander down to when I had an hour to kill, taking in the aromas and picking up another five bath bombs I really had no need for. However, the last year or so I’ve fallen a little out of love with them because the products just didn’t leave me feeling excited; I felt like they were just going through the motions, rather than injecting the passion we’d come to expect from one of the UK’s most loved brands. It seems they had something major up their sleeve (which explains the lack of focus on other areas somewhat) – a four story flagship store on London’s Oxford Street, that features over 200 exclusive products and even a soft play ‘creative’ area for kids! Having just opened their doors to the public, this new store will inevitably totally change the game for Lush; it’s a complete treasure trove of pampering amazingness that will thoroughly reignite your passion for a brand that’s changed the beauty industry over the last decade.
These are just a few of the products on offer and exclusive to this
amazing shopping location, showing there’s so much more to Lush than the
bath bombs and massage bars we know and love; even a ten minute stroll
around this ultimate beauty location will leave you feeling like Lush is your new favourite brand again. From pink flamingo bubble bars, to Frozen inspired bath bombs and hot oil treatments on a stick, there’s something for every need and desire; the Yuzu & Cocoa shower cream smells like a warm hot chocolate, while the Uptown Funk body spray is a great way to capitalise on the trends and conversation we see beyond the beauty industry. The multitude of candles, face masks, exclusive fragrances and even makeup brings Lush to the front of mind once again while capitalising on such a shopping hotspot. Once again I have somewhere to wander around when I have a spare hour between meetings – so thank you Lush, for rekindling our romance.
Are you excited about this new flagship store? Have you been able to pop by and check it our yourself yet?
Pictures above c/o Thom at Manface – check out his site if you haven’t already!
The new Oxford Street flagship is located between the Oxford Circus and Tottenham Court Road tube stations, a stones throw from Marks and Spencer.
Features PR samples unless otherwise stated. To read my full disclaimer, click here.
SIGN UP TO THE LBQ FORTNIGHTLY NEWSLETTER HERE!
BLOG POSTS, NEWS, EXCLUSIVE OFFERS & COMPETITIONS DIRECT TO YOUR INBOX.