Rediscovering Boots: Hidden Gems, New Favourites & Suprising Finds

As someone who spends their life surrounded by makeup, beauty products and hair gadgets, I spend very little time actually shopping for anything beauty related. I’m lucky enough to be in a position where most of the new launches land on my doorstep and I have a never-ending supply of everything I could ever need; short of buying cotton wool, baby wipes and tampons, I simply don’t have a need to spend hours perusing the shelves of Boots like I used to. Saying that, it’s something I used to immensely enjoy and dedicated a couple of hours each weekend to wandering around and discovering new things – in fact that was the start of this very here site, before I was even on anyone’s radar or lucky enough to receive a year’s supply of shower gel in the post. However, after spending some time in the newly refurbished London Piccadilly store and picking up some amazing finds, it’s reignited something in me and given me back my passion for wandering the beauty aisles. I feel like I’ve rediscovered Boots and found some hidden gems, surprising discoveries and whole departments I never knew existed. Here’s how I got on…

“I didn’t know they stocked that here…”
Although I was well versed in the usual brands you’d expect to stumble across in Boots, there were so many I had no idea were available so easily on the high street. From Liz Earle and Smashbox, to Butter London, Eve Snow and Bumble & Bumble, there are so many brands that have been historically hard to find lingering on shelves waiting for you to nab them. It’s well worth visiting the flagship in Piccadilly or even having a search of the website to find out how much easier it is to get your hands on some beauty blogger favourties. 

“There’s a mini Wholefoods in Boots?”
As someone who’s both dairy intolerant and should be eating gluten free, partnered with my recent fascination with supplements and additives such as chia seeds and baobab powder, I was delighted to find some favourties on the shelves in Boots. No longer will I have to take an epic trip to Wholefoods and spend way over the odds for dairy free chocolate, a bag of seeds or a pot of spirulina powder. Bonus.

“So many fabulous new brands and trending products!”
They’ve always been on the forefront of beauty, but thanks to their investment in new brands and ‘trending’ products Boots are now offering something unparalleled on the high street. From shiny new brands you’ve never heard of (but will undoubtely love,) to the products setting the social media scene alight, Boots are championing them and highlighting must-haves across the store.

“Too many great deals for me to compute.”
I love a bargain and Boots have them aplenty. As part of their ‘Lets Feel Like New’ campaign this spring they’re offering hundreds of discounts, offers and promotion to ensure you look and feel your best – while getting a little buzz out of opening a new find. You can even cross over brands and pick n mix your favourite finds, ensuring you can afford to experiment while stocking up on favourites. 

“Ooooh I love Advantage Points.”
Ahhh the humble Advanage Card. How I love thee. When I was a student my points used to frequently pay for my lunch when it was still three days til payday, being put to much better use in my twenties when I saved them up and splurged on perfume. What better reason is there to shop than knowing you’re going to get something back as a result? 

“Click & Collect is the best invention ever!”
If you don’t have time to shop, or if you’ve been struggling to find that latest must-have product, Boots’ fabulous ‘Click & Collect’ service allows you to order online and get anything delivered to your store the next day. Even if they don’t stock the brand or product, you can still get it sent to your local store absolutely free of charge… Great if you live in a teeny village but are lasting after a very particular shade of nail polish from Essie.

Do you love wandering around the aisles of Boots? Are you excited to perhaps rediscover Boots yourself this coming weekend?

Features PR samples unless otherwise stated. To read my full disclaimer, click here.  




  1. Sarah Montgomery
    February 3, 2015 / 10:26 am

    I could spend hours in Boots! My Boyfriend hates it! Luckily there's a waterstones nearby so I usually leave him there. πŸ˜‰

  2. Bethan
    February 3, 2015 / 10:56 am

    Boots is by far my favourite place to have a wonder round and have a look at all of the new releases – even if I don't end up buying anything (which is rare) there's just something so exciting about looking around and leaving with 100 swatches up your arm!Bethan | Thought from Beth x

  3. Emily Knott
    February 3, 2015 / 11:04 am

    Haha! Sounds like you really have only just rediscovered Boots. I love Boots. By far my favourite high street store.

  4. Georgina
    February 3, 2015 / 11:26 am

    I love wandering around Boots, its actually on the agenda today. I have a few things on my list but I'm sure I'll come out with way more. I may go and check out the Piccadilly store, I didn't realise it was the flagship store.

  5. Georgie Lowen
    February 3, 2015 / 11:51 am

    Fantastic post. I love it when I get time to waltz around the Boots store. I rarely do it because of how much money I can spend in one trip, but it is so worth it!!

  6. Emily
    February 3, 2015 / 12:17 pm

    I spend far too long in Boots almost every time I go! I l love Click and Collect too, makes life a lot easier as you don't have to wait for delivery.UK Beauty and Lifestyle Blogxx

  7. Pam Biggin
    February 3, 2015 / 12:28 pm

    I spend a lot of time just wondering up and down the isles in Boots, one of my fave past times :)Pams Stuff and ThingsLORAC PRO Palette Giveaway

  8. Kara
    February 3, 2015 / 2:46 pm

    "I'm lucky enough to be in a position where most of the new launches land on my doorstep"I might have picked you up wrong, but are you saying that most of the products you review are actually PR samples? Are you not meant to disclose in each post which products you've bought and which you've been sent?

    • London Beauty Queen
      February 3, 2015 / 7:29 pm

      Yes you're correct, and it's not something I've ever hidden. There's a disclaimer which can be clearly viewed from a tab on the right hand side, specifying that 99% of things featured are samples. It's not required by law, the ASA or OFT to declare samples or gifts – only sponsored content, which is clearly labelled as such. If you want to read my whole disclaimer you can access it from a big tab over there… =====>

    • Kara
      February 3, 2015 / 8:05 pm

      First of all, thank you for letting my comment through your approval system and responding. There's far too many bloggers out there that won't allow any negativity of any sort on their blog even if it is justified and not some idiot trolling.I should point out however, that your disclaimer is not visible on the mobile version of your blog (or at least, not on the browser on my phone), nor on the bloglovin app, which is where I mainly read your posts so I hope you understand why I felt the need to comment. I did look for a disclaimer at the top of your blog before posting my initial comment, but again it didn't show on the mobile site

    • London Beauty Queen
      February 3, 2015 / 9:03 pm

      Of course – always happy for readers to question or query things. I've always been 100% open and honest (sometimes to my detriment!) and want this to be a place where every person feels comfortable in what I'm saying. Unfortunately I can't do anything about the disclaimer appearing on the mobile site or bloglovin, as I have no impact on the design – it's not something I can amend as they're standard templates that essentially rip out my words and plop them on the page. But thank you for pointing it out as it's not something I'd ever thought of before. I'll have a think about any other way I can include it without physically having to place a link at the end of every post (but maybe that's something I should do!)

  9. Philippa
    February 3, 2015 / 4:13 pm

    I love wandering round Boots too! (:ABlogByPhilippa

  10. alicekatex
    February 3, 2015 / 5:04 pm

    I didn't know Seventeen did a contour kit – oooo! Also I wanna check out the 'mini wholefoods' section of Boots as I'm really into eating clean at the moment. xxalicekatex β™₯

  11. Marie Sanderson
    February 3, 2015 / 5:19 pm

    I really love drugstore makeup the best πŸ™‚ Lash sensation is great xox

  12. Tanya Golubeva
    February 3, 2015 / 6:05 pm

    Lovely post!!!! Great photos. Would you like to follow each other on GFC?! Let me know and follow me on my blog, I will follow you right back on both GFC and Bloglovin!xxTanyaWhat makes you beautiful & bloglovin

  13. Anonymous
    February 3, 2015 / 7:25 pm

    I love Boots, but it's a shame that the biggest one to me locally is very tightly-packed in the makeup section. The last time I went, this woman seemed to be swatching absolutely every product from everything so I had to wait ages to look at some brands!

  14. sampan_27
    February 4, 2015 / 1:51 pm

    This my favourite past time right now too. I love to see what bargains there are or new products to trial. It really is good to see what is out there for sure πŸ™‚ Glad to see my inspiration blog, did the same too! πŸ™‚ Such a great read!

  15. JamiPhy
    February 4, 2015 / 4:49 pm

    I spend far too much time and money in Boots! I'm always popping in for a browse, or a pick me up or just because! But its amazing how quickly the points amass and so therefore, time for another visit …

  16. beautyqueenuk
    February 9, 2015 / 12:51 pm

    I can spend hours in Boots, there are some amazing stores in Central London, but I wish they would make-over my own little tiny one which is more of a chemist x

  17. Afrodite
    February 9, 2015 / 12:55 pm

    I'm from Greece and before some days i order some stuffs online…It's amazing…so many brands that we don't even have them here in Greece or in other sites that can deliver them here ! Now i know where all my money will go haha ^_^BubblyBeauty

  18. Zoe
    February 15, 2015 / 11:25 am

    I'm addicted to Boots in Liverpool Street station. I've missed many a train home wandering the aisles in there and scooping up amazing finds. The Chanel counter there is my fave in London too! Zx

Leave a Reply


Looking for Something?