There’s nothing new about beauty boxes. We’ve had every imaginable incarnation of them drop onto our radar in recent years, promising to introduce us to new products and brands that we simply must try. However, with the launch of My Little Box the market is evolving into something altogether more interesting. Already huge in France, the Parisian company offer something a little different and have turned box services into a much more holistic lifestyle opportunity. Each one of their boxes is themed (be it a Love box, Geek box, Christmas box or even Nautical box) and contains lots of little goodies that all tie into the overarching concept. Not only is there a luxury beauty sample from well established brands such as Essie and L’Occitane, but My Little Box also produce their own beauty products and include samples of anything from hand cream to lip balm. They also include fun little gifts that really make the experience a bit more special.
Recent gifts have included scarves, sunglasses, photo frames, packs of cards, necklaces, train ticket holders and even cosmetic brushes. This is definitely more than your usual box service, with every item handpicked to ensure a happy recipient every time. The quality and style of the lifestyle trinkets is really quite good, especially considering each box will only set you back £11.00 (plus £3.95 P&P.) I’ve never known of a brand to develop such cute accessories and gifts that actually have value, without charging an absolute fortune. What’s even better is that everything comes wrapped beautifully in branded drawstring backs (perfect for re-using to store trinkets and accessories,) and every box includes a lifestyle magazine for you to enjoy.
The boxes produced by My Little Box are really exceptional value when compared to existing concepts, especially thanks to the inclusion of little accessories that have far more use than another sachet of face cream. After a long wait, My Little Box are finally launching in the UK this September and I’m sure there are great things to come. Although the boxes featured are just a few examples of previous Parisian concepts, I’m excited to see what they come up with for their debut British number. If you want to be one of the first to get your hands on the UK version, then you can sign up to receive the first My Little Box via their website – an individual box is £11.00, or you can sign up for an ongoing subscription or even buy a three month trial for a friend.
What do you think of this new concept? Are you a fan of box subscription services?
The ‘My Little Box’ service launches this September, with each box costing £11.00 plus £3.95 P&P.