Oh, The Memories: Limited Edition Olay Beauty Fluid

If there’s one product that reminds me of my mother, then it’s Olay’s classic pink Beauty Fluid. It was a staple on her dressing table for as long as I can remember, become a symbol of elegance and maturity for a girl no taller than her knee. I used to sneak a little bit of the pink fluid out of its container and into my hands when she wasn’t looking, massaging it into my face to make myself feel like a real lady. The scent still evokes memories of my youth and instantly brings back recollections of time spent in my parents bedroom, watching my mother pamper herself and apply her makeup. The iconic Beauty Fluid still exists, and although Olay as a brand has moved on somewhat in the last twenty years, it still has its place within skincare history. It was originally launched in 1952 and was somewhat a revelation in the skincare market, with all other face creams being thick and uncomfortable to use; the lightness of the texture and scent made Olay (originally Ulay) completely different from anyone else. The formula has barely changed in the last 60 years, but for Christmas Olay have released a limited edition lace design that makes a bottle of Beauty Fluid the perfect token for anyone who remembers this from times gone by.

The limited edition Beauty Fluid bottles are available in Boots stores nationwide priced £4.99


1 Comment

  1. Emily Knott
    October 30, 2013 / 12:49 pm

    That is so funny, I saw this and thought of my mum straight away! The smell of this product reminds me of my mum, she used it for years! I most certainly will be buying this for her! Thank you so much for sharing! http://www.britishbeautyaddict.com

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