Illamasqua have never been conventional. They’ve always gone for vibrant colours, provocative names and controversial campaigns, so it’s no surprise that they’ve named their debut fragrance ‘Freak’. Launching in the next couple of weeks, this scent is deep, mysterious, sexy and unique all in one – I was hooked from the first sniff.
“The rich and daringly provocative opening notes of Black Davana cast a magical spell of desire across the senses to celebrate the night. The compelling burnt orange bloom base is highly prized the world over for its ability to enhance the wearer’s natural perfume. The subtle mustiness of Poison Hemlock haunts the background tone of Freak, adding alluring depths of mystery. Datura, the Moonflower, has an intoxicating scent that has long been used as a heady aphrodisiac. The exquisitely rare Queen of the Night blooms fleetingly for a single night each year, and completes this daringly provocative concoction with its warm, soft floral scent touched with sweetness.”
The notes you get from ‘Freak’ are surprisingly unique and not what I expected at all. It’s not too overbearing and gives you a little bit of mystique to take with you throughout the day. I adore the bottle too… Illamasqua were never going to go down the traditional route, so this looks like it’s actually coming up out of the surface. I’m not entirely convinced by the inclusion of an octopus and snail slime, but the debut fragrance has certainly lived up to my expectations.
Available to pre-order now from their website. Launching nationwide on 20th October priced £59 for 75ml.